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Scots chippy deep-fries viral M&S strawberry and cream sandwich

Hook and Catch put their own twist on the sandwich by dipping it in batter and sticking it in the fryer.

Hook and Catch shared a video of the viral sandwich being prepared.
Hook and Catch shared a video of the viral sandwich being prepared.

A chippy near Glasgow has launched a battered and deep-fried version of the viral M&S strawberry and cream sandwich.

Hook and Catch in Bearsden put their own twist on the Marks & Spencer Red Diamond Strawberry and Creme sandwich after seeing the treat fly off the shelves earlier this summer.

In a video posted to TikTok, they showed workers dipping the strawberry and cream filled sandwich into batter, before deep-frying it, slicing it in half, and serving with strawberry sauce.

A staff member said: "We love putting a playful Scottish chippy twist on things people already recognise.

"When the M&S strawberries buzz kicked off, we thought: why not try them hot, crispy, and a bit cheeky?

"The strawberry sandwich was our way of leaning into summer with something fun, surprising, and very 'Hook and Catch.'"

The footage attracted thousands of views - with commenters describing the treat as a "crazy creation."

The chippy say they've already had multiple people come in to try the sandwich - and say they love seeing the reactions.

"The reaction's been brilliant-lots of curious first-timers, plenty of 'no way okay, maybe!' moments, and a fair few instant converts," said a representative.

"It's been a proper conversation-starter in the shop and online, and we've had people coming in just to try it and film their first bite."

"We've always had fun with desserts-our famous Glaswegian doughnut has been a customer favourite for ages. It's our tongue-in-cheek take on the American-style deep-fried doughnut, but done the Glasgow way.

"Between that and the strawberry sandwich, we love seeing people's reactions when they try something they never expected from a chippy."